We decided to make an automatic photo booth with augmented reality, which automatically photographs visitors on the podium, processes photos itself and publishes them on the Instagram social network and on the brand's website. A seemingly simple idea in implementation required a lot of effort and attention.
Secondly, not all cameras supported access by third-party applications for taking a photos and receiving an image file for further processing. After painstakingly studying the camera market, the Nikon 5200 and the Nikon AF DX NIKKOR 10.5mm lens appeared in the photo booth. And after connecting the appropriate cable from the server to the camera, the automation also worked.
Despite the difficulties of implementation, there was no easier way for visitors to get a professional photo shoot at Mercedes-Benz Fashion Week.
· You find the stand of the Laska brand,
· Beautifully posing on the catwalk (you can immediately with friends),
· You get a video loop (boomerang, fashionable at the time) from four photos that already have filters,
· And ready - Boomerang in your Instagram account and on the brand's website.
It turned out to be an interesting experience with the FMCG brand, creating branded graphics and solving complex technical aspects in a short time.